The Joy of Eating
Walking through the grocery store, my son pointed to this food display and said, "They're telling us that eating makes you fat."
The point of the marketing campaign was clearly that having a mouthful of Sara Lee products will bring joy to your life.
But my son was right. The photo makes it look like Sara Lee wants us to stuff our faces like fat little chipmunks. Maybe even right there in the store! That's either overeating or shoplifting.
One of the truths about food that we forget in this age of dieting and low-fat labeling is that eating does bring joy to our lives.
Food just tastes good.
Unfortunately, I'm finding it harder and harder to find things in the grocery store that not only taste good but also make me feel good about serving them to my kids.
For example, there are simply way too many corn-based processed food products on the shelves. Empty calories, devoid of proper nutrition, yet labeled as "good for kids" or "all your daily vitamins."
It's sad to have to bypass 80% of the store aisles to get to the fresh fruits and veggies.
Don't let me mislead you, though. Every now and then, a box of Pop Tarts or a bag of Lay's Potato Chips makes it into our cart by my very own hand. I'm certainly not against those foods. Just trying to cut back. Way back.
I agree with Sara Lee. Eating can be a joy. But as the photo on that ad display accidentally suggests, eating most of today's popular food products can easily lead to obesity, diabetes, and worse.
No joy in that.