Fast-Food Outlets Rationing Paper Napkins
Fierce competition for fast-food dollars has some restaurants taking an extraordinary measure to cut the bottom line â napkin rationing.
Paper napkins are being hidden behind counters, wrapped individually with plastic silverware and stuffed in dispensers that give customers one at a time.
"You should be able to grab as many as you want," said Tim Machak, a father with a sticky situation â 4 young children, 4 ice cream cones and 2 napkins.
Machak said he was insulted that he had to ask employees behind the counter at McDonalds for more napkins.
Rising food and paper prices have caused restaurateurs to look for ways to cut costs.
Georgia Pacific, Kimberly-Clark and SCA Tissue have all come up with a new dispenser. Georgia Pacific's EZ-Nap dispenser is expected to reduce napkin use by about 30 percent, said Jerry Hawkins, senior director of marketing.
I don't care how few napkins pop out of the new dispensers... I still need a minimum of ten napkins just to 1) Clean the table before we sit down, 2) Clean my kids' faces and hands while they eat, and 3) Wipe up the table as we are leaving.
Paper napkins are being hidden behind counters, wrapped individually with plastic silverware and stuffed in dispensers that give customers one at a time.
"You should be able to grab as many as you want," said Tim Machak, a father with a sticky situation â 4 young children, 4 ice cream cones and 2 napkins.
Machak said he was insulted that he had to ask employees behind the counter at McDonalds for more napkins.
Rising food and paper prices have caused restaurateurs to look for ways to cut costs.
Georgia Pacific, Kimberly-Clark and SCA Tissue have all come up with a new dispenser. Georgia Pacific's EZ-Nap dispenser is expected to reduce napkin use by about 30 percent, said Jerry Hawkins, senior director of marketing.
I don't care how few napkins pop out of the new dispensers... I still need a minimum of ten napkins just to 1) Clean the table before we sit down, 2) Clean my kids' faces and hands while they eat, and 3) Wipe up the table as we are leaving.




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